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Step into the world of fashion with Genlux magazine's latest project. We take you on a journey to the California desert for a series inspired by the 25th frame in film. The 25th frame represents "the moment before the dust settles" and brings the classic heroes of the West Coast's Golden Years to life. The series focuses on freezing poignant moments and showcasing authentic emotions. The shots are characterized by unexpected framing, creative lighting and shadows, and a harmonious blend of architectural lines and design. The final compositions are both contemporary and nostalgic, paying homage to the classic era. Get ready to experience the magic of the 25th frame through Genlux's lens.